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Overview

timepay.ai is an official Meta Tech Provider, enabling seamless WhatsApp Business API integration directly within our platform. Connect your existing WhatsApp Business Account or create a new one — all without leaving timepay.ai.

98% Open Rate

WhatsApp messages have significantly higher engagement than SMS or email

Rich Media

Send images, PDFs, buttons, and interactive messages

Two-Way Chat

Customers can reply and continue the conversation

Integration Options


Meta Integration

As a Meta Tech Provider, timepay.ai offers a streamlined in-app signup flow to connect your WhatsApp Business Account directly.

What You Can Do

  • Connect an existing WhatsApp Business Account (WABA)
  • Create a new WhatsApp Business Account
  • Register a new phone number for WhatsApp
  • Manage message templates
  • Send messages directly from campaigns

Prerequisites

Before starting, ensure you have the following ready. For Existing WABA:
  • Facebook Business Manager account
  • Admin access to your WhatsApp Business Account
  • Phone number already registered with WhatsApp Business API
For New WABA:
  • Facebook account (personal)
  • Business details (name, address, website)
  • Phone number not currently on WhatsApp (can be mobile or landline)
  • Business verification documents (for higher messaging limits)

Connection Steps

1

Navigate to WhatsApp Settings

Go to Settings then Integrations then WhatsApp in your timepay.ai dashboard.
2

Click Connect WhatsApp

Click the Connect with Meta button to start the in-app signup flow.
3

Login to Facebook

Log in with your Facebook account that has admin access to your Business Manager.
4

Select or Create Business

Choose an existing Meta Business Account or create a new one.
5

Select or Create WABA

Choose an existing WhatsApp Business Account or create a new one.
6

Add Phone Number

Select an existing phone number or register a new one. You will receive an OTP for verification.
7

Complete Setup

Grant necessary permissions and complete the integration. Your WhatsApp account will be connected instantly.
The entire process takes less than 5 minutes if you have all prerequisites ready.

Phone Number Requirements

When registering a phone number for WhatsApp Business API, keep these requirements in mind.
RequirementDetails
Not on WhatsAppNumber must not be active on regular WhatsApp or WhatsApp Business app
Able to receive OTPMust be able to receive SMS or voice call for verification
Supported typesMobile numbers, landlines (voice OTP), or toll-free numbers
Country supportMost countries supported
If your number is currently on WhatsApp, you must delete the WhatsApp account from that number before registering it with the Business API.

Business Verification

To increase your messaging limits and unlock all features, complete Meta Business Verification. Benefits of Verification:
  • Higher messaging limits (unlimited tier)
  • Official business account badge
  • Access to all template categories
  • Increased trust with customers
Documents Required:
  • Business registration certificate
  • Tax registration (GST, VAT, etc.)
  • Utility bill or bank statement
  • Business website or app
You can start sending messages immediately after connecting. Business verification can be completed later to increase limits.

Message Templates

WhatsApp requires pre-approved message templates for business-initiated conversations.

Template Categories

CategoryUse CaseApproval Time
UtilityTransaction updates, alerts, confirmationsUsually instant
AuthenticationOTPs, verification codesUsually instant
MarketingPromotions, offers, announcements24-48 hours

Creating Templates

1

Go to Templates

Navigate to Settings then WhatsApp then Message Templates
2

Create New Template

Click New Template and provide the following information:
  • Template name using lowercase and underscores only
  • Category such as Utility, Marketing, or Authentication
  • Language
  • Header which is optional and can be text, image, or document
  • Body which is the main message with variables
  • Footer which is optional
  • Buttons which are optional and can be call-to-action or quick reply
3

Add Variables

Use double curly braces with numbers for dynamic content. For example, use {{1}} for the first variable, {{2}} for the second, and so on.
4

Submit for Approval

Click Submit to send the template to Meta for review.

Example Template

Template Name: payment_reminder

Body:
Hi {{1}}, your payment of Rs.{{2}} is due on {{3}}. 
Pay now to avoid late fees: {{4}}

Variables:
{{1}} = Customer Name
{{2}} = Amount Due
{{3}} = Due Date
{{4}} = Payment Link

Template Status

StatusDescription
PendingTemplate is under review by Meta
ApprovedTemplate is ready to use in campaigns
RejectedTemplate was not approved - check reason and resubmit
DisabledTemplate paused due to quality issues

Tips for Approval

  • Avoid promotional language in Utility templates
  • Include opt-out instructions for Marketing templates
  • Use full URLs instead of URL shorteners
  • Avoid excessive capitalization and punctuation
  • Provide sample values for all variables
  • Keep messages clear and professional

Delivery and Analytics

Track WhatsApp message performance in your campaign dashboard.

Delivery Statuses

StatusDescription
SentMessage sent to WhatsApp servers
DeliveredMessage delivered to customer phone
ReadCustomer opened the message
FailedDelivery failed - check error reason
RepliedCustomer responded to the message

Metrics

MetricDescription
Total SentTotal messages sent in the campaign
Delivery RatePercentage of messages successfully delivered
Read RatePercentage of delivered messages that were opened
Reply RatePercentage of messages that received a reply

Other Providers

If you are using a different WhatsApp provider such as Gupshup, Twilio, MessageBird, Infobip, or others, we can help you integrate. Contact our support team: Our engineering team will work with you to set up a custom integration.
Custom provider integrations typically take 5-10 business days depending on complexity.

Troubleshooting

Possible causes:
  • Template not yet approved by Meta
  • Template language different from campaign language
  • Templates not synced
Solution: Check template status in WhatsApp settings. Click Sync Templates to refresh the list.
Possible causes:
  • Invalid phone number format
  • Customer does not have WhatsApp
  • Template variables not mapped correctly
  • WhatsApp account disconnected
Solution: Check error message in campaign logs. Ensure phone numbers include country code.
Possible causes:
  • Many numbers not on WhatsApp
  • Quality rating dropped due to spam reports
  • Template disabled by Meta
Solution: Review your quality rating in Meta Business Manager. Ensure you have proper opt-in consent.
Common rejection reasons:
  • Promotional content in Utility category template
  • Missing opt-out option in Marketing template
  • Misleading or unclear content
  • URL shorteners used in message
Solution: Review Meta template guidelines and resubmit with corrections.

Frequently Asked Questions

Yes, a Facebook Business Manager account is required to use WhatsApp Business API. You can create one for free during the setup process.
If your number is currently on the regular WhatsApp or WhatsApp Business app, you need to delete that account first. The number can then be registered with the Business API.
The in-app signup flow takes less than 5 minutes. You can start sending messages immediately after connecting.
New accounts start with 250 business-initiated conversations per day. Limits increase automatically based on quality and volume. Verified businesses can eventually reach the unlimited tier.
Meta charges per conversation based on the conversation category and country. Pricing details are available in your timepay.ai billing dashboard.

Next Steps